Conversion Rates

2 articles

Futuristic AI interface displaying personalized product recommendations based on customer data analysis, highlighting AI's role in evolving e-commerce.

Technology

What is AI's Role in Evolving Product Recommendations?

An intelligent recommender system delivers a 22.

Victor Hale·July 16, 2026

Consumer watching a video review on a laptop, with a graph illustrating a significant increase in conversion rates.

Product Reviews

What is the impact of video reviews on consumer decisions?

For a higher-priced product, simply displaying customer reviews can increase the conversion rate by an astonishing 380%, according to the Spiegel Research Center .

Stella Moreno·June 18, 2026