BrandDeepDive

Bci

2 articles

A visual metaphor of tangled and broken fashion certification labels, representing the challenges consumers face in identifying truly ethical brands.
Buying Guides

Navigating Ethical Fashion Certifications: Challenges and Solutions

The Better Cotton Initiative (BCI), a leading sustainable fashion certification, has been accused of certifying cotton sourced from illegally deforested areas in Brazil, according to Hausvoneden .

Sofia Duarte·August 19, 2026
A consumer examines a piece of clothing, surrounded by various certification labels, contemplating the true meaning of sustainable fashion.
Fashion

How Sustainable Fashion Certifications Work: A 2026 Guide

A brand can display the Better Cotton Initiative (BCI) logo on its products even if only 10% of its total cotton comes from BCI-certified farms.

Sofia Duarte·July 6, 2026