Cpg

3 articles

Private label adoption challenging brand loyalty, reshaping retail.

U.S. private-label sales reached a record USD 282.8 billion in 2025, rising by more than USD 9.0 billion from the previous year, according to Sphericalinsights . This surge confirms a fundamental shif

Nina Kapoor·September 2, 2026

Costco warehouse store contrasted with General Mills products on a shelf, illustrating differing market performance and consumer appeal.

Comparisons

Costco's Revenue Soars Past General Mills Amid Shifting Consumer Tastes

While American households continue to spend heavily on food, 2026 market trends reveal a stark divergence: for every dollar of revenue growth at General Mills, Costco adds significantly more.

Nina Kapoor·August 10, 2026

Split image: vibrant natural ingredients contrasted with a price tag showing a downward arrow, symbolizing the affordability challenge in CPG innovation.

Industry Picks

CPG Innovation Trends: Natural Products Face Affordability Challenge

Mars has unveiled its artificial-color-free M&Ms, with two iconic colors, brown and blue, missing due to the current lack of natural alternatives, according to FoodNavigator .

Nina Kapoor·July 9, 2026