BrandDeepDive

Social Media Engagement

2 articles

A lively Coachella crowd engaging with an innovative pop-up activation, showcasing the success of influencer marketing for emerging fashion brands.
Brand Spotlights

Influencer marketing boosts emerging brands at Coachella

While established brands like Guess and Revolve struggled to hit 1% engagement at Coachella, Alix Earle's new Reale Actives generated an impressive 8.

Stella Moreno·April 25, 2026
Futuristic cityscape with digital interfaces, symbolizing the evolution of digital brand strategies and the need for connection.
Brand Spotlights

Digital brand strategies must evolve for loyal relationships by 2026.

73% of social media users will abandon a brand for a competitor if their online queries go unanswered.

Stella Moreno·April 11, 2026