Digital Commerce

4 articles

A split image showing a futuristic AI search interface on one side and a digital representation of a community forum on the other, symbolizing the trust gap in AI-driven insurance searches.

AI search engines challenge traditional search in insurance, sparking trust issues

In the last year, 65% of consumers seeking complex financial products like insurance began their search with an AI tool, yet nearly half immediately turned to Reddit to verify those AI-generated recom

Victor Hale·June 24, 2026

Futuristic e-commerce interface showing AI data streams and virtual assistants interacting with customers, highlighting the impact of AI on online retail.

Technology

What is AI's e-commerce evolution and its 2026 impact?

In March 2026, AI traffic to U.

Victor Hale·June 21, 2026

A split image showing a shopper interacting with a futuristic digital interface and another shopper discovering a product in a vibrant physical store.

Industry Picks

ADWEEK Commerce All-Stars 2026: Honoring Shopping Excitement

Despite record-breaking digital engagement, a recent ADWEEK survey reveals 40% of consumers still find their most 'exciting' shopping moments occur in unexpected physical retail discoveries.

Nina Kapoor·June 9, 2026

A consumer is overwhelmed by AI-driven choices, symbolizing the erosion of freedom and the consolidation of market power in digital commerce.

Top Lists

AI curates your choices, eroding consumer freedom and consolidating market power.

Thousands of Oasis fans were asked to pay more than double the advertised price for tickets due to Ticketmaster's algorithmic pricing.

Nina Kapoor·April 18, 2026