Retail Strategy
6 articles
Private Label vs. National Brands: The Value Debate
In 2024, private label sales reached a record $271 billion, revealing a considerable shift in consumer purchasing habits.
Retailers Install Digital Screens, Navigating Ads vs. Experience
A recent consumer sentiment study reveals 55% of shoppers feel 'overwhelmed' or 'annoyed' by too many in-store digital screens, often shortening their visits.
Curated Beauty Marketplaces Reshape Brand Discovery Amidst Retail Shifts
Ulta Beauty has added over 1,500 of its stores to the Uber Eats marketplace for on-demand or scheduled delivery, expanding immediate access to beauty products across the United States.
Ulta Beauty Adapts Strategy as GLP-1 Trend Drives New Demand
The rise of GLP-1 weight-loss drugs is creating an unexpected new customer base for the beauty industry. Ulta Beauty's CEO confirms the retailer is seeing new demand for products that address side effects like hair loss and skin laxity.
Ulta Beauty Launches Erly Skincare to Capture Minimalist Demand
Dermatologist-founded Erly Skincare will launch in 750 Ulta Beauty stores, marking a significant bet on the minimalist beauty trend and a key test for building brand loyalty with younger consumers.
How Successful Fashion Brand Collaborations Work: A Complete Guide
The art of the fashion brand collaboration has become a cornerstone of the industry, but these blockbuster partnerships are anything but accidental. Here's a step-by-step guide on how they work.