BrandDeepDive
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Industry Picks

Selections chosen by industry experts.

A split image showing a shopper interacting with a futuristic digital interface and another shopper discovering a product in a vibrant physical store.
Industry Picks

ADWEEK Commerce All-Stars 2026: Honoring Shopping Excitement

Despite record-breaking digital engagement, a recent ADWEEK survey reveals 40% of consumers still find their most 'exciting' shopping moments occur in unexpected physical retail discoveries.

Nina Kapoor· Jun 9· 3 min read
A visual representation of AI and human creativity merging in brand building, emphasizing the need for a disciplined, authentic approach.

Building enduring brands with AI requires discipline, experts say

Nina Kapoor · Jun 9
Golden ADWEEK Agency of the Year award trophy illuminated on a stage, symbolizing industry recognition and achievement for marketing agencies.

ADWEEK Opens 2026 Agency of the Year Submissions With New Categories

Nina Kapoor · Jun 9
Belmont Park racetrack undergoing a $550 million renovation with construction cranes and scaffolding against a sunset.

Belmont Park Begins $550M Racetrack Makeover Renovation Updates

Nina Kapoor · Jun 7
A futuristic 2026 World Cup stadium with a vast crowd, contrasted with an exclusive VIP box showing a high-priced ticket.

2026 World Cup: Preparations and Sky-High Ticket Prices

Nina Kapoor · Jun 6
Elegant display of luxury watches with a focus on smaller sizes and intricate details at Watches and Wonders Geneva 2026.

Watches and Wonders Geneva 2026 Highlights Heritage, Smaller Sizes, and Subtle Innovations

At Watches and Wonders Geneva 2026, a quarter of all tickets were sold to individuals under 25, marking a surprising demographic shift for an industry often perceived as catering exclusively to older,

Nina Kapoor· Apr 26· 5 min
Close-up of a sterile eye drop bottle on a pharmaceutical production line, with blurred factory machinery in the background, symbolizing a nationwide product recall.

Millions of Eye Drops Recalled Nationwide Over Sterility Concerns

K.C. Pharmaceuticals has recalled over three million bottles of eye drops sold nationwide due to concerns about sterility. Consumers are urged to identify and stop using affected products immediately to mitigate potential health risks.

Nina Kapoor· Apr 4· 7 min