Luxury Market

12 articles

An elegant, minimalist handbag displayed in a luxurious boutique, symbolizing the rise of quiet luxury branding and its focus on quality over logos.
Brand Spotlights

Quiet luxury branding is poised for rapid growth.

Demand for quiet luxury surged by an astonishing 734% in the first quarter of 2024 compared to the previous year.

Stella Moreno·August 28, 2026
A minimalist smartwatch with a subtle finish, showcasing quiet luxury in consumer technology with no visible branding.
Technology

Consumer tech embraces quiet luxury, shunning overt branding

Last year, sales of minimalist smartwatches, devoid of prominent logos, quietly surpassed those of their flashier, brand-heavy counterparts by 15% in the premium segment.

Victor Hale·August 22, 2026
A sophisticated, minimalist boutique interior showcasing quiet luxury fashion with subtle displays and elegant patrons.
Fashion

Quiet luxury fashion's rise reshapes consumer values by 2026.

The search term 'quiet luxury' has exploded to over 35 billion views on TikTok, transforming an elite aesthetic into a mainstream phenomenon.

Sofia Duarte·August 18, 2026
A sophisticated collection of unbranded, high-end consumer goods including smart home devices, cookware, and decorative items, representing the quiet luxury trend.
Industry Picks

What Are Quiet Luxury Consumer Goods Beyond Fashion?

A growing segment of consumers quietly rejects overt branding, instead paying premium prices for items offering no visible status symbols, from high-end cookware to sophisticated smart home devices.

Nina Kapoor·July 3, 2026
A minimalist cashmere sweater in a luxury boutique, showcasing the subtle craftsmanship and understated elegance of quiet luxury fashion.
Fashion

What is the quiet luxury fashion trend and why does it matter?

In December 2023, a Turin court ruled to protect the white sole on Italian quiet luxury brand Loro Piana’s Open Walks Chukka boots, highlighting the increasing legal battleground for understated luxur

Sofia Duarte·June 30, 2026
A luxurious pile of pre-owned designer clothing, showcasing the complex reality of the circular fashion market and its sustainability challenges.
Fashion

The limited sustainability impact of circular fashion

Among pre-owned luxury buyers, only 14% shop secondhand to avoid fast fashion or reduce their environmental impact, according to GWI .

Sofia Duarte·June 7, 2026
A close-up of a luxurious, unbranded cashmere sweater in a minimalist boutique, symbolizing the quiet luxury fashion trend.
Fashion

What is Quiet Luxury Fashion and Why Is It Trending Now?

After the first episode of "Succession" aired, Google searches for "quiet luxury" surged by 684%, igniting a real-world fashion phenomenon.

Sofia Duarte·May 10, 2026
Elegant Chanel boutique interior with iconic handbags and haute couture, showcasing the brand's luxury status and desirability among discerning customers.
Industry Picks

Chanel Tops Q1 2026 Lyst Index for Top Fashion Brands

After recording a staggering $18.

Nina Kapoor·May 3, 2026
A close-up of a minimalist, high-quality handbag in a luxury boutique, symbolizing the quiet luxury trend.
Comparisons

Quiet luxury's rise signals a 2026 shift away from overt branding.

The average US price of global luxury goods has surged 61 percent since 2019, with a Chanel Classic Flap bag now costing $10,200, a significant increase from its $4,900 price tag a decade ago, accordi

Stella Moreno·May 2, 2026
A consumer thoughtfully examining a stylish 'dupe' product, symbolizing the growing trend of value-driven purchasing in the modern retail landscape.
Brand Spotlights

What is Dupe Culture and Why Does it Reshape Retail in 2026?

Nearly one-third of US adults intentionally purchase 'dupes' of premium products, marking a fundamental shift in consumer values beyond mere affordability.

Stella Moreno·April 20, 2026
A sophisticated fashion atelier showcasing the subtle elegance and high-quality craftsmanship of quiet luxury garments.
Fashion

What Is Quiet Luxury Fashion and Why Does Its Influence Grow?

In the US, luxury brands like Hermès and Brunello Cucinelli defied market trends, experiencing high double-digit growth in Q3.

Sofia Duarte·April 19, 2026
A consumer carefully examines a luxury item and its affordable dupe, symbolizing the growing trend of dupe culture and smart shopping for aspirational products.
Brand Spotlights

What is Dupe Culture and Why Do So Many People Buy Dupes?

The hashtag #olaplexdupe garnered over 30 million views on TikTok, marking a profound shift in consumer engagement with aspirational products, according to Consultasg .

Stella Moreno·April 17, 2026